You’re already more familiar with brand awareness than you might think. What’s your favorite brand of soft drink, athletic shoe, car, shampoo, Internet company? Chances are, you first tried those brands because of their awareness strategies. Whether it was word of mouth or a TV commercial, Facebook post, billboard or coupon, that awareness peaked interest, triggered a purchase reaction, and ideally built customer loyalty.
Communication is a fundamental aspect of any business. A weak link anywhere in the corporate communications chain can damage internal relations, brand image, and how the company is perceived by the investment community. For this reason, if you’re not issuing calculated messages, you’re putting a lot at stake.
Press Release Enhancement
In many cases, your press release is the first impression for any given number of readers. It’s imperative that this initial impression of your company is taken seriously and that the news is actually newsworthy. If your press releases lack impact or luster, BioMedWire offers personalized news release consultation to ensure every release is of the highest professional quality with succinct targeted content. Our enhanced news release service includes editing, formatting and strategic scheduling to ensure your news is noticed, read and understood by a wide audience.
BioMedWire has built an unparalleled network of over 5,000 key syndication outlets across the country. This extensive system of strategic distribution points maximizes your exposure to an audience of millions, including journalists, investors, day traders, fund managers and a multitude of other interested individuals. Now your press releases, earnings statements, branded articles, shareholder updates, corporate achievements can reach a vast and diverse nationwide audience.
Social Media Solutions
BioMedWire integrates social media with traditional distribution channels to make sure your message resonates long after initial publication. This innovative model ensures that your news not only crosses the wire, but keeps reverberating via social conversation on Twitter, Facebook, Google+ and other social networks. Our roster of syndication partners were among the first to use social media for business, and have amassed an active community of almost 2 million followers, most of which are active in the stock market. Leveraging these key relationships, BioMedWire creates multiple pathways for your message to reach the masses.